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Total 24 questions
Exam Code: MB-280                Update: Sep 30, 2025
Exam Name: Microsoft Dynamics 365 Customer Experience Analyst

Microsoft Microsoft Dynamics 365 Customer Experience Analyst MB-280 Exam Dumps: Updated Questions & Answers (September 2025)

Question # 1

A company's IT department has a .CSV file stored on one of their Shared Documents folders within their Microsoft SharePoint sites. The data from the .CSV file is ingested into Dynamics 365 Customer Insights - Data.

The file contains a row header and columns of different types, such as quantities and prices. The file also contains some rows with a high proportion of nulls.

You need to clean and transform the data in Customer Insights - Data to be ready for unification.

Solution: Transform the first row to be used as headers, remove rows that contain null values, and name the query. Select Next and your data is now ready for unification.

Does this meet the goal?

A.

Yes

B.

No

Question # 2

Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.

After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.

A company’s IT department has a .CSV file stored on one of their Shared Documents folders within their Microsoft SharePoint sites. The data from the .CSV file is ingested into Dynamics 365 Customer Insights - Data.

The file contains a row header and columns of different types, such as quantities and prices. The file also contains some rows with a high proportion of nulls.

You need to clean and transform the data in Customer Insights - Data to be ready for unification.

Solution: Remove any rows where the primary key is missing, delete any leading or trailing zeros on the primary key, and name the query. Select Next and your data is now ready for unification.

Does this meet the goal?

A.

Yes

B.

No

Question # 3

The assistant to the sales leader has some questions on how delegation works when using the Dynamics 365 App for Outlook. They want to know how columns are populated when an email is tracked.

You need to explain the behavior of the tracked email messages, in particular, what is set as the owner of the tracked email from a delegated mailbox.

What should you convey?

A.

The delegate user.

B.

System (as it is promoted by server-side synchronization).

C.

The owner of the linked contact that sent the email.

D.

The primary mailbox owner.

Question # 4

In the weeks leading up to the holiday season, the marketing department sets up a new segment-based journey.

The journey sends a marketing email to all wine enthusiasts who meet the following requirements:

1. The wine enthusiasts have a recorded wine order against their contact record.

2. The wine enthusiasts live in Europe.

You need to ensure that newly added wine enthusiasts also receive this email automatically.

How should you set up the segment?

A.

Create a segment and add a group through Behavioral data.

B.

Create a segment using refresh rate: Automatic Refresh.

C.

Create a segment and add contacts through an included members group.

D.

Create a segment and set the refresh rate to Static Snapshot.

Question # 5

You are implementing Dynamics 365 Customer Insights - Data as the company's Customer Data Platform. You set up the data sources and start the unification process. You need to identify the primary table within the Matching conditions page.

Which two criteria should you use to determine the primary table? Each correct answer presents a complete solution. Choose two. NOTE: Each correct selection is worth one point.

A.

Choose the table with the most complete and reliable profile data about your customers.

B.

Choose the table that has the most related tables.

C.

Choose the Dynamics 365 contact\ab\e when this is available as the data source.

D.

Choose the table that has several attributes in common with other tables.

Question # 6

Your organization used Gmail previously and had only one Gmail server profile.

You recently moved to Exchange Online and you need to complete the set up for server-side sync with Exchange Online and ensure all mailboxes are working.

Which three actions should you perform in sequence before saving your changes? To answer, move the three appropriate actions from the list of actions to the answer area. Arrange the three actions in the correct order.

Question # 7

You use the Dynamics 365 Sales mobile app.

Users must receive a push notification when they are assigned to a lead record.

You need to create the push notification.

Which tool should you use?

A.

Microsoft Power Automate

B.

Microsoft Dynamics 365 App for Outlook

C.

Business process flow

D.

Assistant for Microsoft Dynamics 365 Sales

Question # 8

You are creating an email for an upcoming campaign. You collect all the information necessary for the email from the email marketing team.

You need to ensure the email marketing team have the minimum required information to set up the email.

Which two fields do you need to complete to save the email? Each correct answer presents part of the solution. (Choose two.)

NOTE: Each correct selection is worth one point.

A.

Preview Text

B.

From Address

C.

Subject

D.

Email From Name

Question # 9

Note: This question is part of a series of questions that present the same scenario. Each question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.

After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.

A company’s IT department has a .CSV file stored on one of their Shared Documents folders within their Microsoft SharePoint sites. The data from the .CSV file is ingested into Dynamics 365 Customer Insights - Data.

The file contains a row header and columns of different types, such as quantities and prices. The file also contains some rows with a high proportion of nulls.

You need to clean and transform the data in Customer Insights - Data to be ready for unification.

Solution: Define column types to be appropriate field types and name the query. Create a full name and full address columns by merging the appropriate columns, if they exist. Select Next and your data is now ready for unification.

Does this meet the goal?

A.

Yes

B.

No

Question # 10

DRAG DROP

You are implementing Dynamics 365 Sales for a beverage company.

The company sells drinks by individual cans, by the dozen, or by the case of 48 cans as follows:

There are three flavors: strawberry, vanilla, and chocolate.

Each can costs $5.00.

A dozen cans cost $55.00.

Each case has four dozen cans and costs $200.00.

A combination case includes a dozen cans of each flavor and costs $160.00.

Purchases of four or more cases receive an extra 10 percent off the price.

You need to set up the product catalog.

Which components should you use? To answer, move the appropriate components to the correct entry descriptions. You may use each component once, more than once, or not at all. You may need to move the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.

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Total 24 questions

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