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Total 73 questions
Exam Code: Marketing-Cloud-Account-Engagement-Consultant                Update: Oct 15, 2025
Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201)

Salesforce Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Marketing-Cloud-Account-Engagement-Consultant Exam Dumps: Updated Questions & Answers (October 2025)

Question # 1

LenoxSoft is using three Marketing Cloud Account Engagement Business Units: United States, South America and Canada. The marketing team for each business unit wants to ensure only certain relevant opportunities sync to their business unit.

What should be configured in order to meet this requirement?

A.

Marketing data sharing rules on contact roles

B.

Marketing data sharing rules on accounts

C.

Marketing data sharing rules on opportunities

D.

Marketing data sharing rules on prospects

Question # 2

Several of the sales team members at LenoxSoft have shared that their customers are getting autoresponder emails, but they are not receiving other marketing sent emails. After investigating, they found that the leads and contacts in question are opted out.

How should LenoxSoft enable these prospects to get marketing content again?

A.

Run a permission pass effort to all of the leads and contacts who have opted out.

B.

Enable the prospect resubscribe feature in Marketing Cloud Account Engagement to allow prospects to opt back in.

C.

Create an automation rule to clear the opt out field on the leads and contacts.

Question # 3

The LenoxSoft sales team has received an influx of leads from the Product Interest form. Many of the leads are not located in the United States. LenoxSoft only sells to customers in the United States so the sales team has requested that these inbound leads get qualified based on country before being assigned.

How should they ensure only qualified prospects who submit the form are sent to the sales team as new leads?

A.

Add a completion action to the Product Interest form to assign prospects, then have sales users delete those not in the United States.

B.

Create an automation rule set to match all with the criteria of Product Interest form completed and

Country field equal to United States with an action to assign prospects.

C.

Add a completion action to the Product Interest form to assign prospects only if their Country field is

United States.

D.

Create an automation rule set to match any with the criteria of Product Interest form completed and Country field equal to United States with an action to assign prospects.

Question # 4

"A user imported a CSV file of 100 prospects into Marketing Cloud Account Engagement to perform a mass update on the Country field. When the import completed, they noticed only 90 prospects were updated.

Which two reasons could explain why the remaining 10 prospects were not updated?

Choose 2 answers

A.

The Country field has validation enabled and the updated field values did not match existing values.

B.

The user who performed the import is not the assigned user listed on the remaining prospects.

C.

The remaining prospects are in the Recycle Bin and the user did not select to undelete them.

D.

The remaining prospects’ email addresses contained domains from free ISPs such as Yahoo and Google.

Question # 5

Lenoxsoft currently has prospect data in another email-sending platform, and they want to migrate it over to Marketing Cloud Account Engagement. The system has a list of mailable prospects and a list of unmailable prospects who unsubscribed/opted-out that do NOT exist in Salesforce. The marketing team wants to make sure that they stay complaint with the permission-based Marketing Policy while maintaining their database of unsubscribed/opted out prospects when they migrate this data over to Marketing Cloud Account Engagement. How should the data be imported?

A.

Import all prospect data and create a suppression list.

B.

Import only the list of mailable prospects in Marketing Cloud Account Engagement.

C.

Import unavailable prospects in Marketing Cloud Account Engagement; perform permission pass.

D.

Import unmailable prospects in Marketing Cloud Account Engagement; mark as global opt-out.

Question # 6

What is true about the Salesforce connector [Choose two answers]

A.

When connecting Marketing Cloud Account Engagement and Salesforce you only need to follow a connection wizard in Marketing Cloud Account Engagement.

B.

You can connect Marketing Cloud Account Engagement to a Salesforce sandbox or production environment

C.

Only lead, contacts and accounts are synchronized from Salesforce to Marketing Cloud Account Engagement

D.

Email is the unique identifier unless "allow multiple Prospects with same email address" is enabled.

Question # 7

A marketing user wants an automated way to notify the assigned user whenever a prospect submits a specific form. However, this form has been active for six months so they want to make sure notifications will only go out for prospects that submit the form moving forward.

What should be created to notify the assigned user?

A.

Segmentation rule based on the form submission

B.

Automation rule based on the form submission

C.

Dynamic list based on the form submission

D.

Completion action on the form submission

Question # 8

What is available to choose within Repeat Rule

A.

Days before eligible to repeat rule

B.

Limit rule matches

C.

Certain Prospects

D.

Repetition Order

Question # 9

LenoxSoft wants Co ensure they're not over-emailing their target audience on specific email send actions in an Engagement Studio program.

What is the best way to help their marketing team achieve this goal?

A.

Automatically remove prospects from the program when an email reply trigger is met.

B.

Increase the wait time on the Email send action steps.

C.

Set the Engagement Studio program to repeat every 10 days.

D.

A Leverage Einstein Engagement Frquency in a rule step before the Email send action steps.

Question # 10

LenoxSoft has completed testing in a Salesforce Sandbox org. What steps will ensure a successful move to the Salesforce Production org?

A.

Install the Marketing Cloud Account Engagement AppExchange package for Production Environments

B.

Rename the Salesforce connector for the Sandbox org

C.

Delete all data from the Sandbox org

D.

Create a new Salesforce Connector for the Production org

E.

Unverified and delete the Salesforce connector for the Sandbox org

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Total 73 questions

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